Barring S-Cross and Gypsy the entire portfolio of Maruti Suzuki is in the top 25 selling cars list. 12 cars out of 25 cars in the top list are from the Maruti stable. First 6 positions are occupied by Maruti Suzuki and then the next three are occupied Hyundai. Tata motors top seller Tiago is at the 11th position. Of all the top sellers, Renault Kwid and Maruti Ciaz sales declined by 27% and 26% respectively. Maruti Ertiga standing at 19th position saw a decline of 14%. The newly launched Tata Nexon stood at 20th in the list while its competition Ecosport and Vitara Brezza stood at 16th and 4th positions respectively in the list.
Holding on to the top position despite the growing competition in each segment from all other players is not an easy task, but time and again Maruti Suzuki proved it possible. Maruti Suzuki’s market share is constantly ambling around 50%. Sales of Maruti Suzuki grew by 14% from 1,26,220 units in the last November to 1,44,297 units in this November.
Maruti Suzuki Alto sales grew by 4% from 23,320 units to 24,166 units. Dzire sales stood at 22,492 units which is 31% higher than the 17,218 units sold in the 2016 November. Dzire sales reached a new height after the recent facelift. All these years either Swift, Dzire or Wagon R used to occupy second, third, and fourth positions after Alto but Baleno and Vitara Brezza came up to the third and fourth positions displacing the old models while Dzire retained its position. Baleno and Vitara Brezza sales grew by 60% and 49% respectively. Sales of Wagon R declined by 10% from 15,566 units to 14,038 units, and Swift sales also declined by 9% from 14,594 units to 13,337 units.
Celerio’s sales stood at 8,437 units which is 12% lesser than the previous November. Celerio sales might further decline due to competition from Tata Tiago and that is the reason why Maruti recently launched Celerio X. Omni and Eeco are consistently bringing in good numbers to the company, this can be due the lack of direct competition from other companies in the segment. Ertiga sales this November stood at 4,682 units. Ciaz sales though declined by 26%, it still managed to become segment topper despite the launch of all new Hyundai Verna. Ignis sales stood at 3,412 units. Owing to the introduction of facelift, S-Cross sales grew by 70% but we have to wait and see if the growth sustains or not. And Gypsy sales in this November stood at 569 units.
Hyundai after entering India quickly climbed to the second position and retained its position since then. Hyundai India’s total sales grew by 10% from 40,016 units in November 2016 to 44,008 units in November 2017. Top three contributors to the sales numbers of Hyundai are i10 Grand, i20 Elite and Creta. Sales of each of these models grew by 20%, 15%, & 25% respectively. Eon sales stood 5,137 units which is 9% lesser than the 5,658 units that were sold in the last November. Verna sales grew by 303% yet despite the growth it still stood second in its segment behind the Maruti Ciaz. Xcent sales declined by 22% from 3,623 units to 2,841 units. Elentra managed to find 144 new homes in November 2017 while Tucson sales stood at 122 units.
Third position in the sales chart is always a tussle between different companies but most of the time it is Mahindra and Mahindra which manages to grab the position. This time Tata Motors climbed to the third position owing to the consistent sales growth of Tiago and the introduction of Nexon. Total sales of Tata Motors in November 2017 grew by 35% from 12,736 units to 17,157 units.
Tiago is the top contributor to the sales of Tata Motors, its sales stood at 7,416 units which is 23% higher than the November 2016 sales. The next best contributor is the newly launched Nexon, its sales stood at 4,163 units. Though this is far from the segment topper Vitara Brezza sales( 14,458 units) it is good for Tata Motors. We have to wait and see if it continues to grow further or it will stabilize at this level. Except Tiago, Togor and Nexon sales of all other models including Hexa declined, it is high time that Tata should consolidate their product portfolio. Hexa is aimed squarely against Toyota Innova Crsyta and it is a competent product but breaking into Innova Crsyta territory is a tough task. Hexa sales will grow slowly and steadily just like it happened with Tiago, its sales this month stood at 764 units.
Sales of Sumo declined by 35%, it badly needs a replacement and Tata is preparing one. Tata needs to phase out the production of Indica, Indigo, Vista, and Manza so that it can concentrate its efforts on new products. Safari/Storme managed to find 217 takers in November 2017, and Nano managed to find 121 takers.
The aging Bolero is consistently bringing in good numbers to Mahindra. This November its sales declined by 1% from 4,939 units to 4,911 units. The recently facelifted Scorpio’s sales grew by 18% from 3,099 units to 3,660 units in this November. KUV 100 and TUV 300 sales grew by 85% and 57% respectively. XUV 500 sales grew by 15% from 1,069 units to 1,229 units. Sales of all other products Xylo, Verito, NuvoSport, Rexton and Verito Vibe declined. Total sales stood at 14,572 units which is 18% higher than the last November.
Toyota sales in India in November 2017 grew by 13% from 11,309 units to 12,734 units. Top three contributors are Innova Crysta, Fortuner, and Etios. Innova Crsyta sales stood at 4,934 units in November 2017. Fortuner sales grew by 18% from 1,924 units to 2,271 units in this November. Etios sales declined by 34% while sales of Liva & Liva Cross grew by 23% from 1,063 units to 1,312 units. Toyota Corolla sales in November 2017 stood at 340 units which is good for its segment. Camry managed to find 13 new homes in November 2017.
Sales of Honda Cars India Ltd in November 2017 grew by 47% from 8,029 units to 11,819 units. WRV sales stood at 3,521 units, it also became the top contributor of Honda in this November. Honda City sales stood at 3,315 units which is 2,658 units. Competition in Honda City’s segment heated up with launch of all new Verna. Jazz sales declined by 23%. Amaze sales stood at 1,976 units which is same as the previous November. BRV sales grew by 89% from 419 units to 793 units. Brio sales declined by 24%. CRV found 21 takers in this November.
Renault India domestic sales declined by 19% from 9,604 units in last November to 7,800 units in this November. Sales of Kwid is steadily declining due to indirect competition from Tata Tiago which is a much better product. The newly launched Captur found 1,119 takers in this November. Sales of Duster declined by 33%. Lodgy managed to find 157 takers while Pulse and Scala found no takers at all in this November. Overall it is a bad month for Renault India despite the new launch.
Ford India sales in November 2017 grew by 13% compared to the last November, its sales this month stood at 7,777 units. Ford’s top contributor is Ecosport, its sales this month stood at 5,474 units which is 34% higher than November 2016. Aspire sales declined by 36% while Figo sales grew by 65%. Endeavour sales declined marginally from 562 units to 549 units. Ford Mustang found 4 takers in this November.
Nissan India domestic sales remained flat when compared to the last November. Its sales this month stood at 3,976 units. Its top contributor is Datsun Redi-Go whose sales grew by 8%. Nissan Micra sales declined by 4% from 589 units to 566 units. Sales of Go+ stood at 529 units which is 59% higher than the same period last year. Datsun Go sales declined by 43%. Nissan Sunny sales grew by 32% to 208 units from 158 units. Nissan Terrano sales declined by 48%. GT-R found one taker in this November.
After Renault it is Volkswagen whose total sales declined, its sales declined by 15% from 4,014 units to 3,426 units. Volkswagen India sales will not pick up until develops and launches India market specific products. Sales of Polo declined by 12% from 1,730 units to 1,525 units. Sales of Ameo declined by 18% from 1,641 to 1,348 units in November 2017. Vento sales declined by 27% from 632 units to 460 units. Tiguan sales stood at 6o units while Passat found 33 new homes in this November.
Thanks to the launch of Jeep Compass, Fiat India is having good time after many years of slumber. Jeep Compass sales this November stood 2,828 which good for its segment and price. Other than Jeep Compass all other models’ sales declined. Combined sales of Punto,Evo, and Avventura stood at 60 units which is 74% lesser than the last November. Sales of Linea declined by 54% from 26 units to 12 units in this November. Fiat Abarth Punto found no takrs this November. Overall sales of Fiat India which includes Jeep India sales stood at 2,900 units which is a whopping 990% growth when compared to November 2016 sales.
Sales of Skoda India grew by 75% from 860 units to 1,505 units in November 2017. Sales of Rapid stood at 874 units. Newly launched Kodiaq found 267 takers in November 2017 which is not bad for its segment and price bracket. Octavia sales grew by 81% from 145 units to 263 units. Superb sales also grew by 206% from 33 units in last November to 101 units in this November. Though the Skoda India sales for the month grew by 75% the numbers are too small to run the company profitably.