Royal Enfield January 2017 Sales Snapshot

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royal-enfeild-january-2017-sales-snapshot

Royal Enfield in India since a couple years is on a consistent rise. All the models with engine capacity upto 350cc (i.e., Bullet 350, Thunderbird 350 & Classic 350) recorded a sales growth of 25% from 44,234 units in January 2016 to 55,216 units in January 2017. And the segment’s year-to-date sales grew by 35% from 3,68,686 units to 4,96,239 units.

Sales of models with engine capacity above 350cc (i.e., Bullet 500, Classic 500 & Himalayan) grew by 28% from 3,476 units in January 2016 to 4,460 units in January 2017. Year-to-date sales of the segment grew by 33% from 38,992 units to 51,699 units.

Total domestic sales for the month of January 2017 stood at 59,676 units which is 25% higher than the 2016 January. Year-to-date total domestic sales grew by 34% from 4,07,678 units to 5,47,938 units.

This January’s exports stood at 1,543 units which is a whopping 171% over 2016 January sales(570 units). Year-to-date export sales grew by 86% from 6,513 units to 12,117 units.

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VIDEO: Here’s how they do things at Royal Enfield

Cult Indian motorcycling brand, Royal Enfield has been around for years. The Chennai based two-wheeler maker has stayed true to its roots and has been making its iconic motorcycles for decades. In this article, we get a glimpse of what goes into making different Royal Enfield motorcycles that make them so special. First up are the Madras Stripes. Later about chestnut color and about chrome.

Here is how they do it and what the company says about its products:




via VIDEO: Here’s how they do things at Royal Enfield — Motoroids