Daimler Mobility Services purchases Europcar Group’s 25% stake in car2go Europe GmbH

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  • Daimler Mobility Services to hold 100% of car2go Europe after approval by the relevant authorities
  • Daimler is poised to further expand its mobility portfolio
  • car2go Group has more than 3 million users worldwide

Stuttgart. Daimler Mobility Services announced today that it will acquire the 25 percent stake in car2go Europe GmbH from joint venture partner Europcar Group. The acquisition means that following approval of the transaction by the relevant authorities, 100 percent of the car2go Europe shares are in the hands of Daimler Mobility Services. In 2012, car2go Europe GmbH was created as a joint-venture, owned 75% by Daimler and 25% by Europcar. Today, car2go Group is present in Europe, North America and China, and has more than 3 million users worldwide.

“Over the course of the last several months, we have intensified our investments in mobility services in order to create a holistic mobility system with a broad portfolio. As part of this strategy, we decided to fully acquire the remaining shares in car2go Europe,” stated Daimler’s Head of Mobility Services Jörg Lamparter. “We want to thank Europcar for their great support as we went from a car sharing start up to the leading car sharing company in the world,” Lamparter continued.

Daimler is poised to further expand its mobility portfolio

Daimler Mobility Services is poised to further expand its mobility portfolio, expand its customer base and enhance the customer experience through bundled mobility products. With the customer insights gained through 24 million rentals for both combustion engines and electric cars alone in 2017, car2go has laid the ground work for Daimler’s CASE strategy as the company shifts to a fully connected, autonomous, shared and electric vehicle portfolio. Today, car2go has algorithms which predict mobility demand and the fleets are strategically moved to optimize maximum usage and meet demand. The goal is to develop the required expertise and resources so that we are a leader in the future business with self-driving cars.

“I want to thank Europcar for their collaboration in supporting car2go’s expansion across Europe. We have collectively transformed car sharing from a trend to a lifestyle and have created a mobility community,” stated Olivier Reppert, CEO car2go Group.

Caroline Parot, Europcar Group’s Chief Executive Officer, stated: “We want to thank the Daimler Group for our longstanding partnership since 2012 within car2go Europe. This investment has taught us a great deal about car sharing.”

17.8 million customers are registered with car2go, moovel and mytaxi

In addition to car2go, Daimler Mobility Services is responsible for moovel and mytaxi: The mobility platform moovel offers on-demand access to various mobility offers, including booking and payment. mytaxi is a market leader amongst the taxi hailing apps in Europe. Moreover, Daimler Mobility Services holds minority stakes in Blacklane, Careem, Flixbus, Turo and Via. Almost 18 million customers are registered with car2go, moovel and mytaxi, which are offered in more than 100 cities in Europe, North America and China.

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One year of “JiXing”: car2go is establishing flexible carsharing in China

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  • Chongqing is the car2go location with the most members worldwide
  • car2go and Car2Share merge to car2go China Co., Ltd. to provide customers with an even better mobility service experience

Stuttgart/Chongqing – Almost exactly one year ago, the carsharing pioneer car2go opened its first Asian location in Chongqing in southwestern China. In that time, it has become clear: flexible carsharing also works in the Middle Kingdom. The demand for the smart fortwo from car2go, which is on the roads in Chongqing with the brand phrase “JiXing” (“set off immediately”), is enormous. Thanks to unparalleled growth in the number of customers, Chongqing has become car2go’s largest location worldwide after just one year. In order to adapt itself better to the local mobility needs, car2go merges with Car2Share, the station-based carsharing program in China.

The business region of car2go in Chongqing comprises 86 square kilometers (33.2 sq mi). Originally started in April 2016 with 400 smart fortwo cars, there are now 600 cars on the streets. Klaus Entenmann, Chairman of the Board of Management of Daimler Financial Services AG, is highly satisfied with these figures: “The successful market introduction of car2go in China is extremely important to us. It shows that our concept of flexible carsharing is coming up in one of the world’s largest growth markets. In this way, we are strengthening our regional, as well as global, leading role in innovative mobility services.”

Olivier Reppert, CEO of car2go Group GmbH, sees additional growth potential for the flexible carsharing service of car2go in China – and what’s more: “Flexible carsharing reduces traffic in cities, frees up valuable parking space and improves air quality. car2go is thus helping to improve the quality of life in Chongqing while at the same time fulfilling the mobility needs of residents. We are therefore convinced that we will encounter a great response to our mobility services offered in other Asian metropolises as well.”

In order to make the mobility services offered even more attractive in the future, car2go and Car2Share are merging under the roof of Mercedes-Benz Auto Finance Ltd. to form the consolidated car2go China Co., Ltd. With this move, car2go China can provide the right mobility solution for different situations. Chen Bing, CEO of car2go China, explains: “With the concentrated power and the comprehensive know-how of the car2go and Car2Share brands, we will offer our car2go China customers tailor-made mobility solutions in the future.”

With the portfolios of car2go and Car2Share, the consolidated car2go China has a total of seven Chinese locations: Car2Share currently operates about 70 fixed rental stations in Beijing, Shanghai, Shenzhen, Chengdu, Hangzhou and Guangzhou, car2go operates a free-floating concept in Chongqing. After the merger, both companies had a combined 250,000 customers who between them have completed over five million kilometers (3.1 million miles) of carsharing journeys – enough to go around the Earth 121 time

[Jobs] Current Openings at Car2Go, a Daimler AG subsidiary

Current Openings

Serial# Job Title Location Description & Apply link
1 Member Services Associate Austin, Texas Click Here
2 Digital Marketing Intern Austin, Texas Click Here
3 Financial Analyst Austin, Texas Click Here
4 Communications Coordinator Austin, Texas Click Here

About Car2Go

Car2Go is a car sharing service which gives you all the conveniences of owning a car without owning one. It takes away from you all the burdens of owning a car like refueling, servicing, cleaning and insuring etc. Car2Go vehicles are available all over the cities they serve, you have just hop into the car, drive to your desired destination and hop out. For further details about the company visit the website.

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Car2Go is a subsidiary of Daimler AG (parent company of Mercedes-Benz) providing carsharing services in European and North American cities. The company offers exclusively Smart Fortwo and Mercedes-Benz vehicles and features one-way point-to-point rentals. Users are charged by the minute, with hourly and daily rates available.The service forgoes the typical centralized rental office, and cars are user-accessed wherever parked via a downloadable smartphone app. As of May 2015, Car2Go is the largest carsharing company in the world with over 1,000,000 members.

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