Daimler Mobility Services purchases Europcar Group’s 25% stake in car2go Europe GmbH

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  • Daimler Mobility Services to hold 100% of car2go Europe after approval by the relevant authorities
  • Daimler is poised to further expand its mobility portfolio
  • car2go Group has more than 3 million users worldwide

Stuttgart. Daimler Mobility Services announced today that it will acquire the 25 percent stake in car2go Europe GmbH from joint venture partner Europcar Group. The acquisition means that following approval of the transaction by the relevant authorities, 100 percent of the car2go Europe shares are in the hands of Daimler Mobility Services. In 2012, car2go Europe GmbH was created as a joint-venture, owned 75% by Daimler and 25% by Europcar. Today, car2go Group is present in Europe, North America and China, and has more than 3 million users worldwide.

“Over the course of the last several months, we have intensified our investments in mobility services in order to create a holistic mobility system with a broad portfolio. As part of this strategy, we decided to fully acquire the remaining shares in car2go Europe,” stated Daimler’s Head of Mobility Services Jörg Lamparter. “We want to thank Europcar for their great support as we went from a car sharing start up to the leading car sharing company in the world,” Lamparter continued.

Daimler is poised to further expand its mobility portfolio

Daimler Mobility Services is poised to further expand its mobility portfolio, expand its customer base and enhance the customer experience through bundled mobility products. With the customer insights gained through 24 million rentals for both combustion engines and electric cars alone in 2017, car2go has laid the ground work for Daimler’s CASE strategy as the company shifts to a fully connected, autonomous, shared and electric vehicle portfolio. Today, car2go has algorithms which predict mobility demand and the fleets are strategically moved to optimize maximum usage and meet demand. The goal is to develop the required expertise and resources so that we are a leader in the future business with self-driving cars.

“I want to thank Europcar for their collaboration in supporting car2go’s expansion across Europe. We have collectively transformed car sharing from a trend to a lifestyle and have created a mobility community,” stated Olivier Reppert, CEO car2go Group.

Caroline Parot, Europcar Group’s Chief Executive Officer, stated: “We want to thank the Daimler Group for our longstanding partnership since 2012 within car2go Europe. This investment has taught us a great deal about car sharing.”

17.8 million customers are registered with car2go, moovel and mytaxi

In addition to car2go, Daimler Mobility Services is responsible for moovel and mytaxi: The mobility platform moovel offers on-demand access to various mobility offers, including booking and payment. mytaxi is a market leader amongst the taxi hailing apps in Europe. Moreover, Daimler Mobility Services holds minority stakes in Blacklane, Careem, Flixbus, Turo and Via. Almost 18 million customers are registered with car2go, moovel and mytaxi, which are offered in more than 100 cities in Europe, North America and China.

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Nissan and DeNA to start Easy Ride robo-vehicle mobility service trial

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YOKOHAMA, Japan – Nissan Motor Co., Ltd. and DeNA Co., Ltd. will begin a field test of Easy Ride, the robo-vehicle mobility service being developed by both companies, on March 5.

Easy Ride is envisioned as a mobility service for anyone who wants to travel freely to their destination of choice in a robo-vehicle. During the field test, in the Minatomirai district of Yokohama, in Japan’s Kanagawa Prefecture, the participants will be able to travel in vehicles equipped with autonomous driving technology along a set route. The route spans about 4.5 kilometers between Nissan’s global headquarters and the Yokohama World Porters shopping center.

For efficient fleet operation and customers’ peace of mind, Nissan and DeNA have set up a remote monitoring center that uses the two companies’ advanced technologies.

Nissan and DeNA will also test Easy Ride’s unique service functions. Using a dedicated mobile app, passengers can input what they want to do via text or voice and choose from a list of recommended destinations. An in-car tablet screen will show selections of nearly 500 recommended places of interest and events in the vicinity. Additionally, about 40 discount coupons for retailers and restaurants in the area are available for download on the participants’ own smartphones.

Participants will be asked to complete a survey about their overall user experience, usage of content and coupons from local retailers and restaurants, and preferred pricing for the Easy Ride service. Nissan and DeNA will use the survey results as they continue to develop the offering, and for future field tests.

The field test will enable Nissan and DeNA to learn from the experience of operating the Easy Ride service trial with public participation, as both companies look toward future commercial endeavors. Nissan and DeNA will also work to develop service designs for driverless environments, expanded service routes, vehicle distribution logic, pick-up/drop-off processes and multilingual support. The companies aim to launch Easy Ride in a limited environment at first, and then introduce a full service in the early 2020s.

With customers able to discover new local destinations, the companies expect Easy Ride will also help energize cities and neighborhoods.

About DeNA

DeNA (pronounced “D-N-A”) develops and operates a broad range of mobile and online services including games, e-commerce, entertainment, healthcare, automotive and other diversified offerings. Founded in 1999, DeNA is headquartered in Tokyo with over 2,000 employees. DeNA Co., Ltd. is listed on the Tokyo Stock Exchange (2432). For more information, visit: dena.com

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Renault-Nissan-Mitsubishi alliance and Didi Chuxing sign MOU to explore new business opportunities


Renault-Nissan-Mitsubishi, the world’s leading automotive alliance, today announced it has signed a memorandum of understanding with DiDi Chuxing (‘DiDi’), the leading Chinese mobile transportation platform, to explore future business cooperation on a new electric vehicle car-sharing program in the People’s Republic of China.

The memorandum of understanding signed with DiDi underlines the commitment to new mobility services at the Alliance, including the launch of robo-vehicle ride-hailing services, as part of the Alliance 2022 strategic midterm plan launched last year by Renault-Nissan-Mitsubishi.

Ogi Redzic, senior vice president of Connected Vehicles and Mobility Services for Renault-Nissan-Mitsubishi, said: “The potential business and technology opportunities that we will explore with DiDi are quite promising. This cooperation fits with the Alliance expansion in vehicle electrification, autonomy, connectivity and new mobility services.”

Chen Ting, General Manager for the Express Mobility Group of DiDi Chuxing, said, “Strategic partnerships with the world’s leading industry players like Renault-Nissan-Mitsubishi will enable us to pool our strengths and resources to meet diversified mobility demands and create an open, sharing-based transportation ecosystem, as we innovate vehicles for a future of ridesharing, AI technology and new energy.”

As the world’s largest automotive group in unit sales, the Alliance is accelerating convergence and synergy initiatives in a range of new automotive technologies. By the end of its strategic plan, the Alliance will launch 12 pure electric models worldwide, utilizing common EV platforms and components, while also bringing to market 40 vehicles worldwide with autonomous drive technology and developing robo-vehicle ride-hailing services.

Under the Alliance 2022 strategic plan, Renault-Nissan-Mitsubishi is forecasting that the combined revenues of its member companies will reach $240 billion and that annual unit sales will exceed 14 million by the end of 2022, compared with 10.6 million units sold by its member companies in 2017.

ABOUT RENAULT-NISSAN-MITSUBISHI:

Groupe Renault, Nissan Motor Company and Mitsubishi Motors represent the world’s largest automotive alliance. It is the longest-lasting and most productive cross-cultural partnership in the auto industry. Together, the partners more than 10.6 million vehicles in nearly 200 countries in 2017. The member companies are focused on collaboration and maximizing synergies to boost competitiveness. They have strategic collaborations with other automotive groups, including Germany’s Daimler and China’s Dongfeng. This strategic alliance is the industry leader in zero-emission vehicles and is developing the latest advanced technologies, with plans to offer autonomous drive, connectivity features and services on a wide range of affordable vehicles.

About Didi Chuxing

Didi Chuxing (formerly Didi Kuaidi ), is a major ride-sharing , AI and autonomous technology conglomerate founded by Cheng Wei, providing transportation services for more than 450 million  users across over 400 cities in China. Its headquarters is located in Beijing. It provides services including taxi hailing, private car hailing, Hitch (social ride sharing), Didi Chauffer, Didi Bus, Didi Test Drive, Didi Minibus, Didi Luxe, Didi Car Rental,  Didi Enterprise Solutions, and bike sharing to users in China via smartphone application. Didi has over 7000 employess with 40 percent women.

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Daimler’s mytaxi announces new chief executive officer

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  • Marc Berg joining as new CEO
  • mytaxi has experienced tremendous growth (>300%) over the last 12 months
  • Andrew Pinnington decides to step down as CEO after successful integration and expansion
  • Pinnington will remain on board to ensure smooth transition to new leadership

February 8, 2018, Hamburg: mytaxi announced today that Marc Berg will join as the new CEO, succeeding Andrew Pinnington with effect from April 16 this year.

mytaxi has seen tremendous growth over the past 18 months. In 2017 alone, mytaxi provided 75 million trips (+337%) and increased its active passengers to more than 11 million (+194%). During Pinnington’s tenure, the company grew from a local player in Germany to the European leader in ride hailing services through strategic acquisitions and dynamic growth.

Pinnington decided to step down as CEO after successfully merging Hailo, Clever Taxi and Beat into the mytaxi business, while simultaneously scaling the existing operations. Pinnington will remain in the business to ensure a smooth transition to his successor, Marc Berg.

Berg is currently the CEO, DACH of Klarna Group the leading provider of secured online payment services in Europe. He has held this position since 2016 and during his tenure, the company has seen dynamic growth in the DACH (Germany, Austria, Switzerland) region for which he is responsible. He was also responsible for executing strategic acquisitions while successfully building out the DACH organization. In addition to his banking and e-commerce background, Berg has held various senior leadership positions in other digital and fast-growing companies.

Stephan Unger, Chairman of the Supervisory Board and Daimler Financial Services Board Member: “I am happy to have found an experienced strategist and digital executive in Marc. I am confident that Marc will further build on the enormous growth the company has seen over the past year and to further shape the organization to become a global player in the mobility space.

At the same time, I sincerely thank Andrew for growing mytaxi into Europe’s largest ride hailing app and for his leadership as we merged several acquisitions into the mytaxi family. We respect Andrew’s decision and are grateful for his ongoing support as the leadership transitions to Marc at this exciting stage of the company’s development.”

Including Beat and Clever Taxi, mytaxi currently operates in 70 cities in Europe and South America and has more than 120,000 registered drivers. In 2018, it is focused on continuing its growth strategy in relation to cities, customers and drivers. mytaxi is a part of Daimler Mobility Services which is strategically focused on dynamic growth and creating a customer-centric, broad mobility eco-system.

About mytaxi: 

mytaxi was founded in June 2009 and was the world’s first taxi app that established a direct connection between a passenger and a taxi driver. With over 10 million downloads and 120,000 registered taxi drivers, mytaxi is the leading taxi e-hailing app in Europe.

Since September 2014, mytaxi is part of the Daimler Mobility Services GmbH (part of the Daimler Group). In July 2016, mytaxi announced the merger with Hailo, the leading taxi app in the UK and Ireland, an important step to become the leading taxi e-hailing app in Europe. In February 2017, mytaxi announced the acquisition of Beat (previously Taxibeat), the leading taxi app in Greece, available also in Peru and Chile. In June 2017, mytaxi announced the acquisition of Clever Taxi, the leading taxi app in Romania.

With more than 600 employees in the whole entity, mytaxi spans across UK, Germany, Ireland, Austria, Poland, Spain, Italy, Portugal and Sweden as well as Greece, Peru and Chile (with Beat) and Romania (with Clever Taxi). In total, it is available in over 70 cities of eleven European and two South American Countries. More information is available at: http://www.mytaxi.com/

Source: Daimler Press Release

BMW Group, in partnership with EVCARD, launches ReachNow car-sharing service in China

The BMW Group, in partnership with EVCARD, a Shanghai-based electric car-sharing company under Global Car-Sharing & Rental Co. Ltd., launches its car-sharing service in Chengdu under the co-brand “ReachNow Powered By EVCARD”.

Reachnow EVcard Global Car Sharing Rental

 (December 1 2017, Chengdu) — The BMW Group, in partnership with EVCARD, a Shanghai-based electric car-sharing company under Global Car-Sharing & Rental Co. Ltd., launches its car-sharing service in Chengdu under the co-brand “ReachNow Powered By EVCARD”. The mobility service based in the capital city of Southwest China’s Sichuan province will offer station-based premium electric car-sharing. The debut of ReachNow in Asia marks the BMW Group’s first mobility service offering in the Chinese market, aiming to provide new and innovative individual mobility solutions to Chinese customers at the price of 2 RMB per minute with 100 units of pure electric BMW i3 to be in operation.

Dr. Bernhard Blättel, Vice President Mobility and Energy Services at BMW Group, says: “The launch of ReachNow in China contributes to the BMW Group’s vision of future mobility. As China and Chinese customers are playing a crucial role in the transformation of mobility, together with our local partners, we aim to bring our worldwide experience in mobility services to this market. We strive to meet the ever-increasing Chinese customer demands for convenient and sustainable mobility with our premium cars and services. ReachNow Powered By EVCARD is a perfect combination of electro mobility and car-sharing that will also contribute to the sustainable and low-carbon lifestyle in urban areas of China. The official launch of the program in Chengdu represents a new milestone within the BMW Group’s Mobility Services Strategy.”

ReachNow Powered By EVCARD will offer customers in Chengdu a high-end, intelligent and flexible on-demand mobility experience. The combination of EVCARD’s APP with BMW Group’s advanced car-sharing technology will offer users to effortlessly complete the whole process of car-usage without a key, including car reservation, pick up, drop off, start and stop the engine, payment etc. A customer service hotline will be available 24 hours to support users in case of any questions.

By 2018, 25 stations will be available in Chengdu, which will be located around high-end areas such as premium residential and commercial areas, office buildings hosting large companies, government compounds and five-star hotels. Users will need to pick up and drop off the cars within the stations. The fleet of fully electric BMW i3, as the world’s most successful electric vehicle in the premium compact segment since its market launch four years ago, will not only ensure green mobility but also driving pleasure to all ReachNow customers.

As a global leader in innovative mobility, BMW has gained rich experience in the operation of mobility service in Europe as well as in the US. In 2011, the BMW Group launched its first car-sharing service in Europe in partnership with the car rental company SIXT under the brand of DriveNow. The service is now active in 13 European cities with more than one million registered users and over 6,500 BMW and MINI vehicles in operation. Based on this successful model, the BMW Group launched in April 2016 an enhanced car-sharing service in the United States under the ReachNow brand, providing users with various individual mobility services such as car sharing, driver service, long term car rental including delivery of car, etc.

EVCARD is one of the largest electric car-sharing service providers in China. Combining its local perspective and expertise in electric car-sharing with BMW’s global experience, the BMW Group will be able to better fulfill Chinese customer’s diverse and individual mobility needs.

The BMW Group

With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. As a global company, the BMW Group operates 31 production and assembly facilities in 14 countries and has a global sales network in more than 140 countries.

In 2016, the BMW Group sold approximately 2.367 million cars and 145,000 motorcycles worldwide. The profit before tax was approximately €9.67 billion on revenues amounting to €94.16 billion. As of 31 December 2016, the BMW Group had a workforce of 124,729 employees.

The success of the BMW Group has always been based on long-term thinking and responsible action. The company has therefore established ecological and social sustainability throughout the value chain, comprehensive product responsibility and a clear commitment to conserving resources as an integral part of its strategy.

Via BMW Press Release